Slow uptake of new technologies: Is the criticism justified?
Technology advances are widely cited as a main driver of profitability in the E&P industry. And yet, this industry has long been criticized for its slow uptake and poor deployment of new technologies. But are these criticisms justified?
OTM’s research, together with our work over the last 22 years on helping companies improve their technology deployment efficiency and effectiveness, suggest that the answer to the above question is far more subtle than some have realized.
Our Managing Director, Chris Dudgeon, recently wrote an article exploring this topic in World Oil.