How do you forecast the future and spot upcoming trends?
We’d like to ask people we know for their own perspective on how they go about the process of “horizon scanning”. Organisations are impacted by external events – environmental, macroeconomic, market trends, changing consumer behaviour etc. Most organisations keep abreast of the changing world in which they operate but some do it more formally than others. We invite you to complete a survey on what we term “horizon scanning” to understand how your organisation analyses the future.
We have set-up a very short online form to allow you to share your views – these will not be attributed to you or your organisation. We will synthesise the findings and plan to share the output with those that are interested. The form should take no longer than 10 minutes to complete.
To go to the survey click on this link - HORIZON SCANNING SURVEY